article by JODI KANTOR here.
ONCE upon a time, Cinderella was one of the humblest souls in the world of children's entertainment. Named for the soot she constantly swept from her wicked stepfamily's hearth, she befriended rodents and warbled patiently until she was rescued by her fairy godmother and her prince.
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But the Cinderella featured in the new crush of products is quite different from the docile, selfless young lady of earlier versions. In the Brothers Grimm and Disney movie stories, the character is distinguished by her modesty and lack of concern with material possessions. These days, she rarely wears anything but a sumptuous ball gown, prefers the company of fellow royals, shops at a glass slipper boutique, and encourages her young charges to primp for hours at her top-selling Magical Talking Vanity ($69.99).
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